being NOURISH + SHINE Daily Clean Conditioner

Aqua, commonly known as water, serves primarily as a solvent in cosmetic formulations. It is the most abundant ingredient in many products and is essential for dissolving other ingredients, facilitating their application and absorption on the skin. Formulators often add Aqua to create a suitable texture and consistency, ensuring that products are easy to spread and apply. Additionally, water can help to hydrate the skin, making it a vital component in many moisturizing formulations.

CETEARYL ALCOHOL is a fatty alcohol commonly used in cosmetic formulations for its multifunctional properties. It serves as a skin-conditioning emollient, helping to soften and smooth the skin. Additionally, it acts as a surfactant and emulsifier, stabilizing mixtures of water and oils, which is crucial for creating consistent and effective products. Its ability to boost foam and control viscosity makes it valuable in various formulations, contributing to the texture and application of creams, lotions, and cleansers. Overall, formulators may add CETEARYL ALCOHOL to enhance product performance and improve the sensory experience for users.

BEHENTRIMONIUM CHLORIDE is a cosmetic ingredient that serves multiple functions, including antistatic, hair-conditioning, and preservative properties. As an antistatic agent, it helps reduce static electricity in hair, making it easier to manage and style. Its hair-conditioning function contributes to improving the texture and feel of hair, enhancing its overall appearance. Additionally, as a preservative, it aids in maintaining the stability and longevity of cosmetic formulations by preventing microbial growth. Formulators may add BEHENTRIMONIUM CHLORIDE to products to achieve these beneficial effects, ensuring a better user experience and product efficacy.

ISOPROPYL MYRISTATE is an ester of isopropyl alcohol and myristic acid, commonly used in cosmetics for its emollient properties. It functions as a skin-conditioning agent, helping to soften and smooth the skin, while also serving as a binding agent that can enhance the texture and feel of formulations. Additionally, it is often utilized in fragrance and perfuming applications, contributing to the overall sensory experience of a product. Formulators may add ISOPROPYL MYRISTATE to improve the spreadability of products and to create a more luxurious feel on the skin.

Glycerin, also known as Glycerine, is a naturally occurring compound that serves primarily as a humectant in cosmetic formulations. This means it has the ability to attract moisture from the environment and bind it to the skin, helping to maintain hydration levels. Due to its effective moisturizing properties, formulators often include Glycerin in products to enhance skin softness and elasticity, making it a popular choice in various skincare and cosmetic formulations.

ALOE BARBADENSIS LEAF JUICE, commonly known as aloe vera juice, is derived from the leaves of the aloe vera plant. It is primarily used in cosmetics for its skin-conditioning properties, helping to soothe and hydrate the skin. This ingredient is often added to formulations due to its ability to provide a cooling effect and enhance the moisture content of the skin, making it a popular choice in products aimed at improving skin texture and comfort.

Butyrospermum Parkii Butter, commonly known as Shea Butter, is a natural fat extracted from the nuts of the shea tree. It is primarily used in cosmetics as an emollient, which means it helps to soften and smooth the skin by creating a barrier that locks in moisture. This characteristic makes it a popular choice for formulations aimed at hydrating and nourishing the skin. Formulators may add Butyrospermum Parkii Butter to enhance the texture of products, providing a rich, creamy feel while also contributing to the overall moisturizing properties of the formulation.

TETRASODIUM GLUTAMATE DIACETATE is a chelating agent commonly used in cosmetic formulations. Its primary function is to bind metal ions, which can otherwise destabilize formulations or lead to undesirable reactions. By sequestering these metals, TETRASODIUM GLUTAMATE DIACETATE helps enhance the stability and effectiveness of the product, ensuring a more consistent performance over time. Formulators may add this ingredient to improve the overall quality and longevity of cosmetic products, particularly in water-based formulations where metal ions are more prevalent.

POLYQUATERNIUM-10 is a synthetic polymer commonly used in cosmetic formulations for its antistatic and film-forming properties. It helps to reduce static electricity in hair and skin, making it easier to manage and style. Additionally, its film-forming ability allows it to create a protective layer on the surface, which can enhance moisture retention and improve the overall texture of the product. Formulators may add POLYQUATERNIUM-10 to improve the sensory feel of formulations and to enhance the performance of other ingredients.

Ethylhexylglycerin is a synthetic compound commonly used in cosmetics as a preservative. It functions by inhibiting the growth of microorganisms, thereby helping to extend the shelf life of products and maintain their safety for consumers. Additionally, it can also act as a skin conditioning agent, providing a moisturizing effect that enhances the overall feel of formulations. Formulators may add Ethylhexylglycerin to improve product stability and performance, ensuring that the formulation remains effective and pleasant to use over time.

CETEARETH-20 is a nonionic surfactant and emulsifying agent commonly used in cosmetic formulations. Its primary functions include cleansing and emulsifying, which help to mix oil and water-based ingredients, enhancing the texture and stability of products. Formulators may add CETEARETH-20 to improve the overall performance of a product by aiding in the removal of dirt and oils from the skin while also providing a smooth and pleasant application experience.

ISOPROPYL ALCOHOL is a versatile ingredient commonly used in cosmetic formulations for its various functions. As an antifoaming agent, it helps to reduce the formation of foam in products, which can be beneficial in maintaining the desired texture and appearance. Its role as a solvent allows it to dissolve other ingredients, facilitating their incorporation into formulations. Additionally, ISOPROPYL ALCOHOL serves as a viscosity-controlling agent, helping to adjust the thickness of products to achieve the desired consistency. Lastly, it can also function as a perfuming agent, contributing to the fragrance profile of a formulation. Formulators may add ISOPROPYL ALCOHOL to enhance product performance and stability while ensuring a pleasant user experience.

Salicylic Acid is a beta hydroxy acid (BHA) commonly used in cosmetic formulations for its exfoliating properties. It helps to gently remove dead skin cells from the surface of the skin, promoting a smoother and clearer complexion. Additionally, Salicylic Acid is known for its ability to penetrate pores, making it effective in addressing concerns related to acne and oily skin. Formulators may incorporate Salicylic Acid into products to enhance skin texture and clarity, as well as to provide a mild exfoliating effect. However, it is important to note that Salicylic Acid can be a potential irritant for some individuals, so careful consideration is necessary when formulating products with this ingredient.

Citric Acid is an organic acid commonly found in citrus fruits and is widely used in cosmetic formulations for its multifunctional properties. As an exfoliant, it helps to remove dead skin cells, promoting a smoother and more radiant complexion. Additionally, it serves as a pH adjuster, ensuring that products maintain an optimal acidity level for skin compatibility. Formulators may add Citric Acid to enhance the overall efficacy of a product and to improve its stability. However, it is important to note that it can be a potential irritant for some individuals, necessitating careful consideration in formulation.

Phenoxyethanol is a widely used cosmetic ingredient recognized for its role as a preservative. It helps to prevent the growth of bacteria, mold, and yeast in cosmetic formulations, thereby extending the shelf life of products and ensuring their safety for consumers. Formulators may add Phenoxyethanol to protect the integrity of the product and maintain its effectiveness over time, especially in water-based formulations where microbial growth is a concern.

SORBITAN OLEATE is a surfactant and emulsifying agent commonly used in cosmetic formulations. It helps to stabilize mixtures of oil and water, allowing for a smooth and consistent texture in products. By reducing the surface tension between different ingredients, it facilitates the blending of various components, which can enhance the overall performance and feel of a formulation. Formulators may add SORBITAN OLEATE to improve the stability and application of creams, lotions, and other emulsified products, making it a valuable ingredient in the cosmetic industry.

TREHALOSE is a naturally occurring disaccharide sugar that is often utilized in cosmetic formulations for its humectant and moisturising properties. It has the ability to attract and retain moisture, helping to keep the skin hydrated and supple. Formulators may add TREHALOSE to products to enhance skin hydration, improve texture, and provide a protective barrier against environmental stressors. Its unique structure allows it to stabilize proteins and cellular structures, making it a valuable ingredient in formulations aimed at maintaining skin health.

Fragrance, also known as Parfum or Aroma, is a complex mixture of aromatic compounds used in cosmetics to impart a pleasant scent. Its primary function is to enhance the sensory experience of a product, making it more appealing to consumers. Formulators may add Fragrance to mask the natural odors of other ingredients or to create a signature scent that differentiates a product in the market. However, it's important to note that Fragrance can be a potential irritant for some individuals, which is a consideration for formulators when developing products.