Not Your Mother's aura boost Restore Shampoo vs Eva Nyc Tone It Down Blonde Shampoo

While both shampoos share a focus on hydration and contain similar active ingredients like AHA and citric acid, they diverge in their specific formulations. Eva Nyc's shampoo includes ingredients specifically aimed at color maintenance for blonde hair, such as sodium C14-16 olefin sulfonate and cocamidopropyl betaine, which are not found in the Not Your Mother's option. Conversely, aura boost Restore Shampoo incorporates unique elements like hydrolyzed lupine protein and moringa oleifera seed extract, which may enhance its restorative properties. Additionally, the risk flags associated with fragrance are present in both products, but the overall ingredient overlap is partial, suggesting that while they may serve similar purposes, their approaches and specific benefits can vary significantly.

Match
80%
Price
$8.24
Category
Haircare
Type
Shampoo
Ingredients
28 ingredients
Buy
Match
80%
Price
$14.00
Category
Haircare
Type
Shampoo
Ingredients
20 ingredients
Buy

What's inside

What's inside

Key ingredients

Key ingredients

Benefits

Benefits

Concerns

Concerns

Ingredients Side-by-side

  1. WaterSolvent
  2. Sodium Cocoyl IsethionateCleansing Agent, Hair Conditioner, Cleansing Surfactant, Surfactant
  3. SODIUM LAUROYL METHYL ISETHIONATECleansing Agent, Cleansing Surfactant
  4. COCAMIDOPROPYL HYDROXYSULTAINEAntistatic, Cleansing Agent, Foam-Boosting Surfactant, Hair Conditioner, Skin Conditioner, Cleansing Surfactant, Viscosity Controller
  5. GLYCOL DISTEARATEEmollient Skin Conditioner, Emulsifying Surfactant, Opacifying Agent, Skin Conditioner, Viscosity Controller
  6. PEG-150 DISTEARATEEmulsifying Surfactant, Cleansing Surfactant, Viscosity Controller
  7. ISOPENTYLDIOLSolvent
  8. POLYQUATERNIUM-10Antistatic, Film Former
+20 more ingredients
  1. HYDROLYZED LUPINE PROTEINAntistatic, Hair Conditioner, Skin Conditioner
  2. HYDROLYZED MORINGA OLEIFERA SEED EXTRACTSkin Conditioner
  3. MAGNESIUM PCAHumectant, Skin Conditioner
  4. GlycerinDenaturant, Hair Conditioner, Humectant, Oral Care, Skin Protectant, Solvent, Viscosity Controller, Perfuming Agent, Fragrance, Humectant Skin Conditioner
  5. QUATERNIUM-80Antistatic, Hair Conditioner
  6. Propylene GlycolHumectant, Fragrance, Solvent, Viscosity Controller, Humectant Skin Conditioner, Other Skin Conditioner
  7. 1,2-HEXANEDIOLSkin Conditioner, Solvent
  8. TRISODIUM ETHYLENEDIAMINE DISUCCINATEChelating Agent
  9. HYDROXYPROPYL GUAR HYDROXYPROPYLTRIMONIUM CHLORIDEAntistatic, Hair Conditioner
  10. Caprylyl GlycolDeodorant, Emollient Skin Conditioner, Hair Conditioner, Skin Conditioner, Preservative, Humectant
  11. TETRASODIUM GLUTAMATE DIACETATEChelating Agent
  12. EthylhexylglycerinDeodorant, Skin Conditioner, Preservative
  13. PhenoxyethanolAntimicrobial, Preservative
  14. BENZOIC ACIDFragrance, Preservative, pH Adjuster
  15. Sodium BenzoateAnticorrosive, Fragrance, Preservative
  16. Citric AcidBuffering Agent, Chelating Agent, Fragrance, Exfoliant, Active Ingredient, pH Adjuster
  17. FragranceFragrance
  18. TETRAMETHYL ACETYLOCTAHYDRONAPHTHALENESFragrance, Perfuming Agent, Other Skin Conditioner
  19. Juniperus Virginiana OilFragrance, Tonic
  20. COUMARINPerfuming Agent

Ingredients Side-by-side

  1. WaterSolvent
  2. SODIUM C14-16 OLEFIN SULFONATECleansing Agent, Foaming Agent, Cleansing Surfactant
  3. Cocamidopropyl BetaineAntistatic, Cleansing Agent, Foam-Boosting Surfactant, Hair Conditioner, Cleansing Surfactant, Viscosity Controller, Other Skin Conditioner, Surfactant
  4. GlycerinDenaturant, Hair Conditioner, Humectant, Oral Care, Skin Protectant, Solvent, Viscosity Controller, Perfuming Agent, Fragrance, Humectant Skin Conditioner
  5. GLYCOL STEARATEEmollient Skin Conditioner, Emulsifying Surfactant, Opacifying Agent, Cleansing Surfactant
  6. DISODIUM COCOAMPHODIACETATECleansing Agent, Foam-Boosting Surfactant, Hair Conditioner, Hydrotropic Surfactant, Skin Conditioner, Cleansing Surfactant
  7. PEG-7 GLYCERYL COCOATEEmulsifying Surfactant, Cleansing Surfactant
  8. PERSEA GRATISSIMA OILSkin Conditioner
+12 more ingredients
  1. ZINGIBER OFFICINALE ROOT EXTRACTFragrance, Skin Conditioner, Tonic, Perfuming Agent
  2. SODIUM METHYL COCOYL TAURATECleansing Surfactant
  3. POLYQUATERNIUM-10Antistatic, Film Former
  4. POLYSORBATE 20Emulsifying Surfactant, Cleansing Surfactant
  5. PEG-12 DIMETHICONEHair Conditioner, Skin Conditioner
  6. PEG-150 DISTEARATEEmulsifying Surfactant, Cleansing Surfactant, Viscosity Controller
  7. SODIUM PHYTATEChelating Agent, Oral Care
  8. Dehydroacetic AcidPreservative
  9. Propylene GlycolHumectant, Fragrance, Solvent, Viscosity Controller, Humectant Skin Conditioner, Other Skin Conditioner
  10. Benzyl AlcoholPreservative
  11. Citric AcidBuffering Agent, Chelating Agent, Fragrance, Exfoliant, Active Ingredient, pH Adjuster
  12. FragranceFragrance

Ingredients Explained

Water

Solvent · Shared

Aqua, commonly known as water, serves primarily as a solvent in cosmetic formulations. It is the most abundant ingredient in many products and is essential for dissolving other ingredients, facilitating their application and absorption on the skin. Formulators often add Aqua to create a suitable texture and consistency, ensuring that products are easy to spread and apply. Additionally, water can help to hydrate the skin, making it a vital component in many moisturizing formulations.

PEG-150 DISTEARATE

Emulsifying Surfactant, Cleansing Surfactant, Viscosity Controller · Shared

PEG-150 DISTEARATE is a multifunctional ingredient commonly used in cosmetic formulations. It serves as a surfactant-emulsifying agent, which helps to stabilize mixtures of oil and water, ensuring that the product maintains a consistent texture and appearance. Additionally, it functions as a surfactant-cleansing agent, which can aid in the removal of dirt and impurities from surfaces. Furthermore, PEG-150 DISTEARATE plays a role in viscosity-controlling, allowing formulators to adjust the thickness of the product to achieve the desired consistency. These functions make it a valuable component in various cosmetic applications.

POLYQUATERNIUM-10

Antistatic, Film Former · Shared

POLYQUATERNIUM-10 is a synthetic polymer commonly used in cosmetic formulations for its antistatic and film-forming properties. It helps to reduce static electricity in hair and skin, making it easier to manage and style. Additionally, its film-forming ability allows it to create a protective layer on the surface, which can enhance moisture retention and improve the overall texture of the product. Formulators may add POLYQUATERNIUM-10 to improve the sensory feel of formulations and to enhance the performance of other ingredients.

Glycerin

Denaturant, Hair Conditioner, Humectant, Oral Care, Skin Protectant, Solvent, Viscosity Controller, Perfuming Agent, Fragrance, Humectant Skin Conditioner · Shared

Glycerin, also known as Glycerine, is a naturally occurring compound that serves primarily as a humectant in cosmetic formulations. This means it has the ability to attract moisture from the environment and bind it to the skin, helping to maintain hydration levels. Due to its effective moisturizing properties, formulators often include Glycerin in products to enhance skin softness and elasticity, making it a popular choice in various skincare and cosmetic formulations.

Propylene Glycol

Humectant, Fragrance, Solvent, Viscosity Controller, Humectant Skin Conditioner, Other Skin Conditioner · Shared

Propylene Glycol is a synthetic compound commonly used in cosmetics and personal care products. It functions primarily as a solvent, helping to dissolve other ingredients and enhance their effectiveness in formulations. Additionally, it acts as a humectant, attracting moisture to the skin and helping to maintain hydration levels. Formulators may add Propylene Glycol to improve the texture and feel of products, ensuring they spread easily and absorb well into the skin.

Citric Acid

Buffering Agent, Chelating Agent, Fragrance, Exfoliant, Active Ingredient, pH Adjuster · Shared

Citric Acid is an organic acid commonly found in citrus fruits and is widely used in cosmetic formulations for its multifunctional properties. As an exfoliant, it helps to remove dead skin cells, promoting a smoother and more radiant complexion. Additionally, it serves as a pH adjuster, ensuring that products maintain an optimal acidity level for skin compatibility. Formulators may add Citric Acid to enhance the overall efficacy of a product and to improve its stability. However, it is important to note that it can be a potential irritant for some individuals, necessitating careful consideration in formulation.

Fragrance

Fragrance · Shared

Fragrance, also known as Parfum or Aroma, is a complex mixture of aromatic compounds used in cosmetics to impart a pleasant scent. Its primary function is to enhance the sensory experience of a product, making it more appealing to consumers. Formulators may add Fragrance to mask the natural odors of other ingredients or to create a signature scent that differentiates a product in the market. However, it's important to note that Fragrance can be a potential irritant for some individuals, which is a consideration for formulators when developing products.

Sodium Cocoyl Isethionate

Cleansing Agent, Hair Conditioner, Cleansing Surfactant, Surfactant · Dupe-side only

Sodium Cocoyl Isethionate is a surfactant commonly used in cosmetic formulations. As a surfactant, it plays a crucial role in reducing surface tension, which can enhance the mixing and dispersing of ingredients within a product. This function is particularly useful in creating stable emulsions and improving the overall texture and application of cosmetic products.